Create a refreshed identity and production approach for Boldyn’s July 2026 senior leadership event. The event should align 60 leaders around:
• Commercial priorities
• One Team leadership
• Future growth
• Clear actions
Deliverables include:
• Event identity
• Staging and signage
• Engagement ideas
• AV production
• Slide templates
• Dinner venue options
The experience should feel senior, purposeful and cost conscious, within a £65k production budget.
Creating a bold, impactful event logo and lock up, that is flexible and versatile.
This could be reused as is every year, with the strapline and broader creative developing, or, the principle and word of ‘summit’ could be reworked into a new logo and lock up to keep it even more unique year-on-year.
Boldyn rightly sits at the ‘peak’ of the lock up, and ensures the event reads as ‘Boldyn Summit’
Reflecting the double ‘m’ in ‘summit’, a shape that also visually echoes a mountain range.
The weaving of the shapes references the coming together and integration of processes and teams.
‘Summit’ in Lexend Zetta font to tie-in directly with the Boldyn logo. A mainstay across different years of the event, and adapted visually to suit evolving themes.
A flexible toolkit of contemporary shapes, gradients and colours. Perfect for large format graphics and bold, energetic motion on screen.
A flexible toolkit of contemporary shapes, gradients and colours. Perfect for large format graphics and bold, energetic motion on screen.