Prism was tasked with creating a cohesive suite of campaign assets for #teamwilder, designed to work seamlessly across web, social campaigns, printed posters, physical mail-outs, email campaigns, plaques and accolades. The visual system needed to feel exciting, community-led and instantly recognisable across every touchpoint.

The #teamwilder campaign aimed to bring people together with the support of influencers across the UK, highlighting how accessible, simple and rewarding DIY agriculture can be. Prism’s assets helped connect the campaign message with local communities, encouraging participation and building a strong sense of shared purpose around growing, learning and taking action.